Fungii

Branding / Packaging

Fungii mushroom jerky branding and packaging design by Tom, co-founder of LINKS Studio — logo, colour palette and typography

Tom worked with Fungii to develop a bold, distinctive brand and packaging system for their UK-based mushroom jerky range. The project covered brand identity, visual direction, and packaging design, creating a confident shelf presence that clearly communicates both flavour and function. He developed a confident identity built around a custom logotype, high-contrast colour, and strong typography. The packaging system focuses on clear hierarchy and shelf impact, with subtle texture adding depth and a more premium feel.

Fungii Jerky Classic packaging, front and back, by Tom, co-founder of LINKS Studio
Fungii logo and mushroom symbol on a striped colour background, by Tom, co-founder of LINKS Studio